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Step-by-step guides for making your website readable, quotable and citable by ChatGPT, Perplexity, Claude, Gemini and Google's AI Overviews — written by the team behind the free audit.
OpenAI names Bing among the search providers behind ChatGPT search, and independent analyses in 2026 found most of ChatGPT's cited pages also rank in Bing's top results. Copilot is Bing. If your Bing coverage is thin, so is your ChatGPT visibility. Here is the fix.
Google says you can ignore llms.txt. Ahrefs found 97 percent of the files it studied were never requested. No major AI lab has committed to reading it. It is still a 30-minute job with no downside, as long as you know exactly what you are and are not getting. Here is how to do it properly.
Googlebot renders JavaScript. GPTBot, OAI-SearchBot, ClaudeBot and PerplexityBot do not. A page can rank first on Google and be a blank shell to every other AI engine. Here is how to find the gap on your platform and close it, starting with the pages that matter.
Structured data will not magically get you cited, and anyone who says otherwise is selling something. What it does is remove ambiguity about who you are, what you offer and what a page is. Here is the schema that matters, in priority order, with a working example.
GA4 added a native AI Assistant channel in May 2026, and it misses Perplexity, Google's own AI features and every session that arrives without a referrer. Here is the setup that shows you what AI traffic you are actually getting, which pages it lands on, and whether it converts.
A working robots.txt template for 2026 that keeps you visible in ChatGPT, Perplexity, Claude, Gemini and Copilot, lets you make a separate decision about model training, and avoids the copy-and-paste block lists that quietly remove sites from AI search.
Before you spend a penny on AI search optimisation, find out whether the AI crawlers can even get in. This is a 20-minute check you can do yourself, and in our audits it fails more often than any content problem.